In the competitive consumer-focused world of marketing & advertising, businesses rely on your marketing or ad agency’s creativity & experience to help them outshine their competition & attract new leads. Your agency must demonstrate consistent success & a thorough understanding of consumers across industries in order to win new bids & maintain & grow existing contracts. How will you do it?
Landing Those Leads
SMS & MMS deliver exceptional power at a fraction of the cost of traditional—yet often less effective—marketing channels. In fact, 90% of consumers in mobile loyalty programs say they gain value from them & nearly two-thirds of mobile subscribers have made a purchase after receiving a relevant message. SMS marketing is an easy, high-impact addition to any marketing strategy. Start incorporating text message lead generation into your clients’ campaigns & watch their— and your—profits grow!
Marketing Retargeting
Traditionally, agencies have relied on old-fashioned channels for advertising, resulting in a madhouse of billboards, emails, television & radio ads, all competing in unison to be heard or seen by your clients’ target audience groups. But email open rates have plummeted to a lackluster 22%. Radio & television ads are expensive for clients & unreliable as a method of engagement. Direct mail gets lost & has an open rate of only 2-5%. It’s time to update your clients’ marketing methods &luckily, that means simplifying the way they think about & approach prospect outreach.
A Call-to-Action That Works
With text messaging, you eliminate the reliance on luck for your message to be seen or heard. It’s simply not enough to hope someone looks at a billboard as they walk or drive by, or that they happen to be tuned in the moment your television ad runs. The days of having to wave the brightest flag are ending as marketing becomes smarter, more sophisticated & better-targeted. With SMS text messaging & picture messaging, you now have control over exactly who receives your message & when they receive it. On top of that, it’s simple to use. Like My Realtor texting platform allows you to log in from anywhere on any device. Select your contacts, compose your message & send. Your clients’ opted-in SMS contacts are attentive, loyal fans. 64% of all consumers are likely to have a positive perception of a company that offers texting as a service channel, which is good news for your clients. Treating them to exclusive alerts, sales & promotions will only strengthen the relationship, enhance their loyalty & help your client’s brand to steadily grow.
